Welcome Members and Visitors!

The North Florida Region is an area that overflows with hospitality, striking historical landmarks, sparkling lakes, and managed wildlife areas.

Bradford County is known locally for having the "Sweetest Strawberries this side of heaven." The beautiful lakes around Keystone Heights and Melrose make for a must-stop destination.

When traveling the highway and looking for quaint areas with hometown appeal, you must visit Union County and the City of Hawthorne. With its strategic location and pleasant climate, visitors are discovering what residents have always known ... the North Florida region has it all.

Our mission is to give tourists a reason to visit, businesses a reason to locate, and citizens a reason to reside, work and participate in our region of Florida.